Graphic design is the art of visually communicating ideas and messages using typography, imagery, color, and layout. It’s used across digital and print media to enhance brand identity, engage audiences, and deliver information effectively.
Fonts and text style used to convey tone and readability.
Use of color to evoke emotions and maintain brand consistency.
Photos, illustrations, and symbols to support the message.
Arranging elements for balance and clarity.
Logos, color palettes, and style guides for consistency.
Builds strong brand identity
Captures attention and enhances communication
Increases professionalism and credibility
Supports marketing across platforms (social media, ads, brochures)
Drives user engagement and conversions
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